Enfucell & SoftBattery® Featured by Reader's Digest around the Globe

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Enfucell & SoftBattery® Featured by Reader's Digest around the Globe Enfucell, the Finnish developer of the award-winning SoftBattery®, a thin, flexible and eco-friendly power source, has been recently widely featured by Readers' Digest in its local editions around the globe as an example of environmentally friendly new technology.

The article was about environmentally responsible product development and the Enfucell SoftBattery® has recently been widely featured with other innovative companies, such as Nike, Philips Electronics, SAB Miller and NanoSolar. The article also included a photo of SoftBattery.

According to Mr. Ilkka Virtanen, Editor-in-Chief of the Reader's Digest Finnish edition, the article featuring Enfucell and its SoftBattery® technology has been published in its French, Dutch, Belgium, Swiss, Spanish, Portuguese, Romanian, Czech, Hungarian, Polish, Croatian, Slovenian, Serbian, Swedish, Hong Kong, Taiwanese and Thai editions during spring 2010. These editions reach a readership totaling tens of millions of people.

In Finland alone, with a population of 5,3 million, Reader's Digest reaches over 600.000 readers, according to a survey published in March 2010 by The Finnish Audit Bureau of Circulations.

Earlier Enfucell’s SoftBattery® technology has been recognized as The Technology Pioneer 2007 by World Economic Forum, The Red Herring 100 Europe in 2007 and The Guardian European Cleantech100 in 2008.

Enfucell Oy

With main focus on printed electronics, Enfucell Oy is a Vantaa, Finland based technology company with its roots in the Helsinki University of Technology, today known as the Aalto University School of Science and Technology. Enfucell has developed SoftBattery®, a thin, flexible 1.5 & 3 volt environmentally friendly power source optimally utilized in disposable and short lifetime products. Potential SoftBattery® applications include RFID (radio frequency identification), micro sensors, functional packaging, cosmetic and pharmaceutical transdermal delivery systems etc.

Enfucell was founded in 2002 and employs ca. ten people, and having a presence in the United States and France. The company is owned by its founders, private investors, Vera Venture Ltd, a Finnish governmental venture fund, and Varma Mutual Pension Insurance Co., the largest investor in Finland with investment assets exceeding 29 billion Euros. Enfucell is also financially supported by Tekes, The Finnish Funding Agency for Technology and Innovation. In total Enfucell has raised ca. 6 million Euros by April 2010.

For more information, please contact:
Mr. Risto Huvila, COO
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tel. +358 400 755 661

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